Turn big goals into simple plans you’ll actually follow.
Luna is an AI-powered coach that creates personalized, step-by-step plans to help you achieve your biggest goals. No more overwhelm, just daily progress.
How Luna works
Simple steps to transformation.
Set your goal
Chat with Luna about what you want to achieve, no matter how big or ambitious.
Get your plan
Luna's AI breaks your goal down into an actionable, personalized daily roadmap.
Follow daily steps
Complete tiny, manageable challenges each day to build effortless momentum.
Weekly check-In
Every 7 days, Luna analyzes your progress and builds your next sprint.
Science-backed AI planner you can trust
Your journey is unique, and your plan should be too. Luna's advanced AI learns from your progress to create custom plans that fit your lifestyle, energy levels, and schedule.
- ✓ Adapts to your progress
- ✓ Learns what works for you
- ✓ Responds contextually to your needs
Build a routine that actually works
Visualize your momentum. Luna tracks your daily completions, celebrates your streaks, and gives you a clear picture of how far you've come. Seeing your progress is the ultimate motivation.
- ✓ Visual momentum tracking
- ✓ Milestone celebrations
- ✓ Review past achievements
Your coach, always by your side
Got a question at 2 AM? Feeling unmotivated on a Sunday? Luna is always there. Get instant guidance, encouragement, and advice whenever you need a push in the right direction.
- ✓ Unlimited chat sessions
- ✓ Judgement-free support
- ✓ Expert-backed frameworks
Unlimited Growth
Luna empowers you to dream bigger. Add as many goals as you want, and let Luna break them down into unlimited daily challenges. Your potential is limitless, and so is our support.
- ✓ Unlimited goals
- ✓ Unlimited challenges for each
- ✓ No hidden caps or limits
What our users say
Join the community of ambitious people turning their goals into reality.
Big goals stopped being scary once they were broken into tiny, winnable tasks.
Luna helped me finally launch my side business. The daily tasks were so manageable that I never felt overwhelmed. It truly feels like having a cheerleader in my pocket.
I've tried every planner out there. What makes Luna different is the AI. It adapts when I have a bad day and keeps me on track without guilt.
The 1-month trial convinced me. Setting up my goals took minutes, and the clarity I got from Luna's step-by-step plan was exactly what I needed to get unstuck.
Just wow, it's really great! I love a lot the concept.
I find that it really makes it easier to track the different goals and understand the metrics.
Invest in yourself
Less than a cup of coffee a week for a dedicated AI coach.
Billed annually
No credit card required. Cancel anytime.
Frequently Asked Questions
Everything you need to know about Luna.
How is Luna Coach different from other apps?
Most apps help you plan, track, or organize your goals. Luna Coach is designed to help you actually execute them consistently.
Instead of leaving you to figure things out, Luna turns your goal into a structured weekly system:
- 7-day execution sprints You don’t just set a goal - Luna breaks it into a clear, actionable plan for the week ahead.
- Daily, concrete actions No vague habits or “try your best” tasks. Each day comes with specific steps you can complete.
- Adaptive coaching loop At the end of each week, Luna reviews your progress and adjusts your next plan automatically.
- Always-on AI coach Ask for guidance, motivation, or adjustments anytime - like having a coach in your pocket.
What features does Luna offer?
Luna helps you turn your goals into clear, manageable actions.
With Luna, you can:
- Personalized planning Create personalized plans based on your goals.
- Manageable actions Break them down into simple daily steps.
- Adaptive guidance Get gentle, adaptive guidance from your coach to stay on track.
- Regular check-ins Check in on your progress and adjust when needed.
- Focused growth Stay focused on what truly matters.
How does the coaching work?
Luna uses advanced AI to understand your unique goals and context. It creates a tailored plan for you and adapts it based on your progress and feedback. You can chat with Luna anytime for advice.
Is Luna free to use?
Luna offers a 1-month free trial with no credit card required so you can experience the full benefits of having a personal coach. After the trial, a subscription is required to continue accessing personalized plans, daily challenges, and unlimited coaching sessions.
Can I cancel my subscription anytime?
Yes, absolutely. You can cancel your subscription at any time through your Apple App Store or Google Play Store account settings. If you cancel during the trial period, you won't be charged.
How can I provide feedback or get support?
We love hearing from our users! You can reach out to us directly through the app's settings menu or email us at [email protected] for any questions or feedback.
Why did we build Luna?
We built Luna because we experienced the problem ourselves.
Hi, I’m Bog. For years, I was great at dreaming and terrible at doing. I’d set big goals, but struggle to follow through.
At the same time, my partner, who has ADHD, was constantly juggling ideas, plans, and responsibilities, but found it hard to turn them into consistent action.
We realized it wasn’t a lack of motivation. It was a lack of clarity, structure, and support.
Most people don’t fail because they don’t care. They fail because their goals are too big, too vague, and too hard to act on daily.
So we built Luna - a tool that turns big, overwhelming goals into small, clear steps, with gentle guidance and support along the way.
Our mission is to help you move forward consistently, without pressure or perfection.
Ready to meet your new self?
Stop dreaming. Start doing with Luna.